Alright lads, listen up. 40 staring you down? Feeling like your body's betraying you? Yeah, I get it.
 
You used to smash it; now you're just smashing the beers and late night takeaways.
 
"Dad bod" went from a joke to a reality real quick didn't it.
 
Beach holidays mean strategically placed towels and covering up. 
 
Playing with the kids? You're fu*cked after five minutes.
 
You're juggling work, family, life... and you just want to feel good again. You want to look in the mirror and not cringe.
 
You want to zip up your jeans without sucking in.
 
You know you need to change, but "it's too late" whispers in your ear.
 
Bullshit.
 
It's not too late.
 
You can ditch the beer belly, finally get those abs appearing, reclaim the energy you had in your 20s, and feel confident naked again.
 
You don't need to live in the gym or eat rabbit food either.
 
You need a simple, sustainable plan that fits your busy life.
 
I'm Rich. I've been there: the yo-yo diets, the overcomplicated gym workouts, the endless excuses. I know the struggle.
 
So this is why I'm offering a FREE 4-week online coaching programme built for guys like us.
 
Less gym time, more food freedom, real results.
 
I know how awesome it feels to look in the mirror and be proud of what looks back…I know how it feels to be able to take your top off and feel fantastic about it! 
 
Imagine, finally being confident at the beach or in the bedroom, energetic with your kids, and finally rid of that "dad bod" you hate.
 
Ready to f*ck off the excuses and get your best body back?
 
Download My Free 4-Week Coaching Program—DEFINE
 
You've literally got nothing to lose! Apart from a load of body fat, obviously.
 
 
 
(Disclaimer: This program is for information only. Talk to your doc before starting any new fitness or diet plan.)